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The GRAMMY Museum and Midwest Music Museum Present Ladies and Gentlemen… The Beatles! at Mall of A

Ladies and Gentlemen…The Beatles!, a traveling exhibition curated by the Los Angeles-based GRAMMY Museum,will make a stop at Mall of America® in the Midwest Music Museum.  The exhibition – which debuted at the New York Public Library for the Performing Arts at Lincoln Center on February 6, 2014 – explores and celebrates The Beatles’ impact on the American Experience from the fan perspective.  On display will be original Beatles materials including memorabilia, records, photographs, tour artifacts, videos and more. The limited engagement exhibition will open to the public on June 5 on the fourth floor of Mall of America.

BLOOMINGTON, MN Ladies and Gentlemen…The Beatles!, a traveling exhibition curated by the Los Angeles-based GRAMMY Museum,will make a stop at Mall of America® in the Midwest Music Museum.  The exhibition – which debuted at the New York Public Library for the Performing Arts at Lincoln Center on February 6, 2014 – explores and celebrates The Beatles’ impact on the American Experience from the fan perspective.  On display will be original Beatles materials including memorabilia, records, photographs, tour artifacts, videos and more. The limited engagement exhibition will open to the public on June 5 on the fourth floor of Mall of America.

“We are very excited to announce the addition of the Midwest Music Museum to the official traveling schedule of Ladies and Gentlemen…The Beatles!,” said Bob Santelli, GRAMMY Museum Executive Director.  “Located on the historic site of Metropolitan Stadium, where The Beatles performed for the first time in Minnesota as part of their legendary 1965 tour, the exhibition will not only serve as a musical reflection, but a cultural one as well.”

On February 7, 1964, four lads from Liverpool, England, stepped onto American soil for the first time as a band. Their performance on The Ed Sullivan Show two days later officially launched the years-long frenzy that followed, known as “Beatlemania.” The cultural and musical landscape of America was forever changed by The Beatles.  From their 1964 press conference at John F. Kennedy Airport in New York to their 1966 concert at Candlestick Park in San Francisco, this exhibition documents John, Paul, George and Ringo’s journey across America, using original artifacts, film and video interviews, photographs and interactive experiences to tell the story. 

Unique to the Mall of America exhibit location, for the first time on display will be exclusive on-stage photos taken of the Beatles during their only Minnesota concert in 1965. Tour manager and accomplished photographer, Bob Bonis, took 38 candid shots of the Beatles that night, but they were tucked away for nearly 50 years, until they were discovered by his family after his death. Signed, numbered, limited edition prints of these photos will be available for purchase at the exhibit and online at www.beatlesmn.com through a campaign called “Keep the Beatles in Minnesota.” 

In addition to the exhibition, The GRAMMY Museum will provide educational programming opportunities and curricula to local-area students, which, through the story of Beatlemania, will focus on the cultural impact that music has on society.

“More than 12,000 groups visit Mall of America each year, which includes school groups and youth organizations,” said Dan Jasper, Mall of America.  “We’d like to use this opportunity to not only celebrate the extraordinary musical legacy of The Beatles with the legions of fans already out there, but also introduce The Beatles to the next generation of music lovers.”

Ticketing Information
The 13-week exhibit runs from June 5, 2014 through September 7, 2014.  Daily capacity is limited, so visitors are encouraged to purchase tickets online in advance at www.midwestmusicmuseum.com. Guests who visit opening day, June 5, will receive free admission with the donation of an instrument for Instruments in the Cloud, an organization that strives to provide resources and programming for schools that have been forced to eliminate or reduce music and art education from their curriculum because of budget cuts. 

Prices:
Adult - $7.00
Youth 6-17 years - $5.00
Senior - $6.50
Military - $6.00
Student 18 & older - $6.50
Children under 5 - Free

About Mall of America
Mall of America (MOA) is the nation’s largest retail and entertainment complex. At 4.87 million square feet, MOA is home to more than 520 world-class shops; Nickelodeon Universe, the nation’s largest indoor family amusement park; EMS Entertainment Exhibit Center; SEA LIFE Minnesota Aquarium, a 1.2 million gallon walk-through aquarium; Moose Mountain Adventure Golf; Theatres at Mall of America, a 14-screen movie theater with digital projection including 4K, digital sound and 3D capabilities; Radisson Blu Mall of America, a 500-room hotel connected by skyway to Mall of America The Mall opened in August of 1992 and is located in Bloomington, Minn., just minutes from downtown Minneapolis and St. Paul. The Mall is currently undergoing a $325 million expansion project on all three levels on the north side. The expansion will include a 342-room JW Marriott hotel, office tower, high-end retailers, new dining options, a tourist welcome center and large event space. Follow Mall of America on Facebook and Twitter or visit our blog.

About The GRAMMY Museum
Paying tribute to music's rich cultural history, this one-of-a-kind, 21st-century Museum explores and celebrates the enduring legacies of all forms of music, the creative process, the art and technology of the recording process, and the history of the premier recognition of excellence in recorded music — the GRAMMY Award. The GRAMMY Museum features 30,000 square feet of interactive and multimedia exhibits located within L.A. LIVE, the downtown Los Angeles sports, entertainment and residential district. Through thought-provoking and dynamic public and educational programs and exhibits, guests can experience music from a never-before-seen insider perspective that only The GRAMMY Museum can deliver.

About The Midwest Music Museum
Partnering with renowned international arts and music organizations, the educational facility will house traveling and permanent exhibits devoted to the history of popular music and its impact on society.  It will be open during mall hours and appeal to audiences of all ages, allowing specific groups including schools, youth groups and civic organizations to tour the space at a time convenient to them. Museum operators will work closely with a wide variety of groups to offer an experience unlike any other in the Twin Cities.